Carlsberg – Win 1 of 5 trips to Denmark OR other Instant Win prizes

Carlsberg 170th Birthday On Premise Passphrase promotion

Conditions of entry Promoter Premium Beverages Pty Ltd (71 100 818 700), Unit 2, 11 Sabre Drive, Port Melbourne, VIC 3200.

Entry Restrictions Open only to Australian residents who: • are aged 18 or over; and • have the Facebook Messenger application on their smartphone in order to play the Chat Bot Quiz. Directors, officers, management and employees (and the immediate families of directors, officers, management and employees) of the Promoter, or of the agencies or companies or participating Venues associated with this competition are ineligible to enter.

Competition Period 12:00am (AEDT) on 02/10/17 to 11.59pm (AEDT) on 11/11/17. Venues Participating liquor licensed venues that are displaying the promotional advertising. Chat Bot Quiz Entry into the competition is dependent on an entrant participating in a Chat Bot Quiz (accessed via Facebook Messenger) in accordance with the Entry Method section of these Conditions of entry. An entrant’s participation in the Chat Bot Quiz will determine whether they will receive a prize based on correctly answering and submitting at least 4 Chat Bot Quiz questions within an allotted timeframe (as determined by the Promoter).

Entry Method During the Competition Period, entrants must: (a) purchase a Carlsberg beer (glass/bottle) for on premise consumption from any participating Venue; (b) locate the promotion code found on promotional advertising in the relevant Venues; (c) access the Facebook Messenger application using their smartphone; (d) use the Facebook Messenger camera function to take a picture of the promotion code to activate the Chat Bot Quiz and accept the permissions requested; (e) when prompted by the Chat Bot, provide the Venue’s competition passphrase (as printed on the promotional advertising located at the relevant Venue); and (f) follow the instructions within the Facebook Messenger application to fully complete and submit their answers to the Chat Bot Quiz to see if they have won a prize. Winner Determination Prizes will be awarded in order of prize value (from highest to lowest), according to the number of correctly submitted answers in the Chat Bot Quiz as follows: Prizes Judging criteria 1st Prize The 1st Prize will be awarded to every entrant who correctly answers and submits all 6 questions in the Chat Bot Quiz. 2nd Prize The 2nd Prize will be awarded to every entrant who correctly answers and submits 5 questions in the Chat Bot Quiz. 3rd Prize The 3rd Prize will be awarded to every entrant who correctly answers and submits 4 questions in the Chat Bot Quiz. Prize Details Prizes will be awarded in accordance with the Winner Determination. Entrants are limited to 1 prize per person per day. Prizes Value (inc GST) 1st Prize A voucher for 1 free Carlsberg beer to be redeemed On Premise at the relevant Venue. $12 2nd Prize Carlsberg branded stubby holder $4.10 3rd Prize Carlsberg branded lapel pin $4.00 Winners must redeem their prize from bar staff at the relevant venue at the time of being determined a winner. Entry Limits Entrants are limited to one entry per person per day. Winner Notification The prize winners will be notified in writing via the Chat Bot Quiz in the Facebook Messenger application. Prize Claim Date and Time Prizes must be claimed immediately.

2 Information regarding prizes and how to enter forms part of these conditions.

By entering, entrants accept these conditions. 3 The competition will be conducted in each participating Venue during the Competition Period.

4 Entries must be received during the Competition Period. Entries are deemed to be received at the time they are received by the Promoter’s database and not at the time of submission by the entrant. The Promoter has no control over communications networks and is not liable for any problems associated with them due to traffic congestion, technical malfunction or otherwise. The Promoter is not liable for any consequences of user error including (without limitation) costs incurred. Entrants who enter using multiple email addresses, phone numbers or aliases may be disqualified. Consumers are responsible for their own costs associated with accessing the Internet.

5 The Promoter is not liable for late, lost, incomplete, misdirected, incorrectly submitted, delayed or illegible entries, correspondence or claims for prizes due to error, omission, tampering, theft, destruction or otherwise.

6 This is a game of skill; chance plays no part in determining the winners. Prizes will be awarded to all entrants who correctly answer and submit 4 or more questions in the Chat Bot Quiz within the allocated timeframe (as determined by the Promoter).

7 The prizes are as stated in the Prize Details section of these conditions.

8 The winners will be notified in accordance with the Winner Notification section of these conditions.

9 The winners must, at the Promoter’s request, participate in all promotional activity (such as publicity and photography) surrounding the winning of any prize, free of charge, and they consent to the Promoter using their names and images in promotional material.

10 The Promoter and/or any Venue may require the winners to provide proof of identity, proof of age and proof of residency. Identification considered suitable for verification is at the Promoter’s discretion.

11 If a winning entry is deemed not to comply with these conditions of entry, the entry will be discarded and the relevant prize will be returned to the prize pool and re-awarded to the next entrant who correctly answers and submits 4 or more questions in the Chat Bot Quiz and otherwise complies with these conditions of entry.

12 The Promoter may, in its sole discretion, disqualify all entries from, and prohibit further participation in this competition by, any person who tampers with or benefits from any tampering with the entry process or with the operation of the competition or acts in violation of these conditions, acts in a disruptive manner or acts with the intent or effect of annoying, abusing, threatening or harassing any other person or behaves in a manner which may diminish the good name or reputation of the Promoter or any of its related bodies corporate or the agencies or companies associated with this competition, is contrary to law or is otherwise inappropriate.

13 The Promoter may in its absolute discretion cancel a prize or otherwise cease to provide any benefit of a prize to a winner, if the relevant winner, in the opinion of the Promoter, is under the influence of alcohol or any other drug, behaves aggressively or offensively, or behaves in a manner which may diminish the good name or reputation of the Promoter or any of its related bodies corporate or the agencies or companies associated with this competition, is contrary to law or is otherwise inappropriate.

14 The Promoter’s decision is final and no correspondence will be entered into.

15 The prizes are not transferable or exchangeable and cannot be redeemed for cash. The Promoter accepts no responsibility for any variation in prize value. If a prize is unavailable for any reason, the Promoter may substitute for that prize another item of equal or higher value as determined by the Promoter.

16 If a prize has not been accepted or claimed in accordance with the Prize Claim Date and Time or if, after making all reasonable attempts, the Promoter cannot contact a prize winner (or a prize winner does not contact the Promoter) by the Prize Claim Date and Time, the relevant winner’s entry will be deemed invalid.

17 The Promoter and its associated agencies and companies will not be liable for any loss (including, without limitation, indirect, special or consequential loss or loss of profits), expense, damage, personal injury, illness or death which is suffered or sustained (whether or not arising from any person’s negligence) in connection with this competition or accepting or using any prize, except for any liability which cannot be excluded by law (in which case that liability is limited to the minimum allowable by law). Nothing in these conditions restricts, excludes or modifies or purports to restrict, exclude or modify any statutory consumer rights under any applicable law including the Competition and Consumer Act 2010 (Cth).

18 Without limiting the previous paragraph, the Promoter and its associated agencies and companies will not be liable for any damage, loss or delay in transit to prizes.

19 This competition is in no way sponsored, endorsed or administered by, or associated with, Facebook. Entrants are providing their information to the Promoter and not to Facebook. Each entrant completely releases Facebook from any and all liability.

20 If for any reason any aspect of this competition is not capable of running as planned, including by reason of computer virus, communications network failure, bugs, tampering, unauthorised intervention, fraud, technical failure or any cause beyond the control of the Promoter, the Promoter may in its sole discretion cancel, terminate, modify or suspend the competition, or invalidate any affected entries.

21 The Promoter is not liable for any tax implications arising from prize winnings. Independent financial advice should be sought. Where this competition involves, for GST purposes, supplies being made for non-monetary consideration, entrants will follow the Australian Taxation Office’s stated view that where the parties are at arm’s length, goods and services exchanged are of equal GST inclusive market values.

22 The Promoter encourages consumers to enjoy alcohol responsibly. Legal aged consumers are advised to consider the safe drinking levels recommended in the National Health and Medical Research Council Australian Guidelines to Reduce Health Risks from Drinking Alcohol. A full version of these Guidelines is available at http://www.nhmrc.gov.au/_files_nhmrc/file/publications/synopses/ds10-alcohol.pdf. Entry and continued participation in this competition is subject to each Venue’s liquor serving policy.

23 All entries will be the property of the Promoter. The information entrants provide will be used by the Promoter for the purpose of conducting this competition. The Promoter may collect entrants’ personal information (including through its contractors or agents) or disclose entrants’ personal information to its related companies, contractors and agents to assist in conducting this competition, storing data or communicating with entrants or their companions. By entering this competition, entrants consent to the storage of their personal information on the Promoter’s database and the Promoter may use this information for future competition and marketing purposes regarding its products, including contacting the entrant via electronic messaging. By entering this competition, entrants consent to receiving SMS or email messages from the Promoter. The Promoter is bound by the Privacy Principles in the Privacy Act 1988 (Cth). The Promoter’s Privacy Policy, located at www.premiumbeverages.com.au, contains information about: (i) how entrants or their companions can seek access to the personal information the Promoter holds about them and seek the correction of such information; and (ii) how entrants or their companions can complain about a privacy breach and how the Promoter will deal with such a complaint. Carlsberg 170th Birthday Game of Skill Passphrase Promotion Liquorland Outlets Conditions of entry Promoter Premium Beverages Pty Ltd (71 100 818 700), Unit 2, 11 Sabre Drive, Port Melbourne, VIC 3207 Entry Restrictions Open only to Australian residents who: • are aged 18 or over; and • have the Facebook Messenger application on their smartphone in order to play the Chat Bot Quiz. Directors, officers, management and employees (and the immediate families of directors, officers, management and employees) of the Promoter, or of the agencies or companies or participating outlets associated with this competition are ineligible to enter. Competition Period 12:01am (AEDT) on 02/10/17 to 11.59pm (AEDT) on 3/11/17. Outlets Participating Liquorland outlets in Australia that stock and sell promotional packs of Carlsberg beer for off premise consumption and are displaying the promotional advertising. Chat Bot Quiz Entry into the competition is dependent on an entrant participating in a Chat Bot Quiz (accessed via Facebook Messenger) in accordance with the Entry Method section of these conditions. An entrant’s participation in the Chat Bot Quiz will determine whether they will receive a minor or major prize based on the number of correctly answered questions in the Chat Bot Quiz. Entry Method During the Competition Period, entrants must: (b) access the Facebook Messenger application using their smartphone; (c) locate the promotion code found on promotional packs of Carlsberg beer and promotional advertising in participating Outlets; (d) use the Facebook Messenger camera function to take a picture of the promotion code to activate the Chat Bot Quiz and accept the permissions requested; (e) when prompted by the Chat Bot, provide the Outlet’s unique competition passphrase (as printed on the promotional advertising located at the Outlet); and (f) follow the instructions within the Facebook Messenger application to fully complete and submit their answers to the Chat Bot Quiz and see if they have won a prize. Winner Determination Minor Prizes A minor prize will be awarded to every entrant who correctly answers 4 or 5 questions in the Chat Bot Quiz (maximum 1 minor prize per person per calendar week during the Competition Period). Major Prize A major prize will be awarded to every entrant who correctly answers all 6 questions in the Chat Bot Quiz (maximum 1 major prize per person during the Competition Period). Prizes Minor Prizes Each minor prize is $6 cash back on a six pack (bottles) of Carlsberg beer. Minor prize winners will be directed to a mobile site which will provide instructions on how to redeem their minor prize. Major Prize Each major prize is Harman Kardon Onyx Mini Bluetooth Speaker speaker valued at $225 (inc GST). Minor Prize Redemption In order to redeem a minor prize, a minor prize winner must: • between 12.01am (AEDT) 04/10/17 and 11.59pm (AEDT) on 20/11/17, purchase a six pack (bottles) of Carlsberg beer; • retain the original purchase receipt; • by no later than 11.59pm (AEDT) on 20/11/17, send a scanned copy of the receipt to the promoter in accordance with the Promoter’s instructions on the mobile site; and • follow the instructions on the mobile site (including by providing their bank account details) to claim their $6 cash back minor prize. Entry Limits Entrants are limited to one entry per person per calendar week (i.e. from Monday to Sunday, except for the first calendar week of the competition which will commence on a Wednesday and the last calendar week which will end on a Friday). Winner Notification Prize winners will be notified immediately in writing via the Chat Bot Quiz in the Facebook Messenger application. Prize Claim Date and Time Minor prizes must be redeemed in accordance with the Minor Prize Redemption by 11:59pm (AEDT) on 20/11/17. Major prizes must be claimed by 5pm (AEDT) on 08/12/17. 1 Information regarding prizes and how to enter forms part of these conditions. By entering, entrants accept these conditions. 2 The competition will be conducted in each participating Outlet during the Competition Period. 3 Entries must be received during the Competition Period. Entries are deemed to be received at the time they are received by the Promoter’s database and not at the time of submission by the entrant. The Promoter has no control over communications networks and is not liable for any problems associated with them due to traffic congestion, technical malfunction or otherwise. The Promoter is not liable for any consequences of user error including (without limitation) costs incurred. Entrants who enter using multiple email addresses, phone numbers or aliases may be disqualified. Consumers are responsible for their own costs associated with accessing the Internet. 4 The Promoter is not liable for late, lost, incomplete, misdirected, incorrectly submitted, delayed or illegible entries, correspondence or claims for prizes due to error, omission, tampering, theft, destruction or otherwise. 5 This is a game of skill; chance plays no part in determining the winners. Minor Prizes will be awarded to entrants who correctly answer 4 or 5 questions in the Chat Bot Quiz. Major Prizes will be awarded to entrants who correctly answer 6 questions in the Chat Bot Quiz. 6 The prizes are as stated in the Prizes section of these conditions. 7 The winners will be notified in accordance with the Winner Notification section of these conditions. 8 The winners must, at the Promoter’s request, participate in all promotional activity (such as publicity and photography) surrounding the winning of any prize, free of charge, and they consent to the Promoter using their names and images in promotional material. 9 The Promoter may require the winners to provide proof of identity, proof of age and proof of residency. Identification considered suitable for verification is at the Promoter’s discretion. 10 If a winning entry is deemed not to comply with these conditions of entry, the entry will be discarded and the relevant prize will be returned to the prize pool and re-awarded to the next entrant who successfully answers the applicable number of questions in the Chat Bot Quiz. 11 The Promoter may, in its sole discretion, disqualify all entries from, and prohibit further participation in this competition by, any person (including without limitation a winner or the major prize winner’s companion) who tampers with or benefits from any tampering with the entry process or with the operation of the competition or acts in violation of these conditions, acts in a disruptive manner or acts with the intent or effect of annoying, abusing, threatening or harassing any other person or behaves in a manner which may diminish the good name or reputation of the Promoter or any of its related bodies corporate or the agencies or companies associated with this competition, is contrary to law or is otherwise inappropriate. 12 The Promoter may in its absolute discretion cancel a prize or otherwise cease to provide any benefit of a prize to a winner, if the relevant winner, in the opinion of the Promoter, is under the influence of alcohol or any other drug, behaves aggressively or offensively, or behaves in a manner which may diminish the good name or reputation of the Promoter or any of its related bodies corporate or the agencies or companies associated with this competition, is contrary to law or is otherwise inappropriate. 13 The Promoter’s decision is final and no correspondence will be entered into. 14 The prizes are not transferable or exchangeable and cannot be redeemed for cash. The Promoter accepts no responsibility for any variation in prize value. If a prize is unavailable for any reason, the Promoter may substitute for that prize another item of equal or higher value as determined by the Promoter. 15 If a prize has not been accepted or claimed in accordance with the Prize Claim Date and Time or if, after making all reasonable attempts, the Promoter cannot contact a major prize winner (or a major prize winner does not contact the Promoter) by the Prize Claim Date and Time, the relevant winner’s entry will be deemed invalid. 16 The Promoter and its associated agencies and companies will not be liable for any loss (including, without limitation, indirect, special or consequential loss or loss of profits), expense, damage, personal injury, illness or death which is suffered or sustained (whether or not arising from any person’s negligence) in connection with this competition or accepting or using any prize, except for any liability which cannot be excluded by law (in which case that liability is limited to the minimum allowable by law). Nothing in these conditions restricts, excludes or modifies or purports to restrict, exclude or modify any statutory consumer rights under any applicable law including the Competition and Consumer Act 2010 (Cth). 17 Without limiting the previous paragraph, the Promoter and its associated agencies and companies will not be liable for any damage, loss or delay in transit to prizes. 18 This competition is in no way sponsored, endorsed or administered by, or associated with, Facebook. Entrants are providing their information to the Promoter and not to Facebook. Each entrant completely releases Facebook from any and all liability. 19 If for any reason any aspect of this competition is not capable of running as planned, including by reason of computer virus, communications network failure, bugs, tampering, unauthorised intervention, fraud, technical failure or any cause beyond the control of the Promoter, the Promoter may in its sole discretion cancel, terminate, modify or suspend the competition, or invalidate any affected entries. 20 The Promoter is not liable for any tax implications arising from prize winnings. Independent financial advice should be sought. Where this competition involves, for GST purposes, supplies being made for non-monetary consideration, entrants will follow the Australian Taxation Office’s stated view that where the parties are at arm’s length, goods and services exchanged are of equal GST inclusive market values. 21 The Promoter encourages consumers to enjoy alcohol responsibly. Legal aged consumers are advised to consider the safe drinking levels recommended in the National Health and Medical Research Council Australian Guidelines to Reduce Health Risks from Drinking Alcohol. A full version of these Guidelines is available at http://www.nhmrc.gov.au/_files_nhmrc/file/publications/synopses/ds10-alcohol.pdf. 22 All entries will be the property of the Promoter. The information entrants provide will be used by the Promoter for the purpose of conducting this competition. The Promoter may collect entrants’ personal information (including through its contractors or agents) or disclose entrants’ personal information to its related companies, contractors and agents to assist in conducting this competition, storing data or communicating with entrants or their companions. By entering this competition, entrants consent to the storage of their personal information on the Promoter’s database and the Promoter may use this information for future competition and marketing purposes regarding its products, including contacting the entrant via electronic messaging. By entering this competition, entrants consent to receiving SMS or email messages from the Promoter. The Promoter is bound by the Privacy Principles in the Privacy Act 1988 (Cth). The Promoter’s Privacy Policy, located at www.premiumbeverages.com.au, contains information about: (i) how entrants or their companions can seek access to the personal information the Promoter holds about them and seek the correction of such information; and (ii) how entrants or their companions can complain about a privacy breach and how the Promoter will deal with such a complaint. Carlsberg 170th Birthday – Off Premise Game of Skill – Win a trip to Denmark promotion Conditions of entry Promoter Premium Beverages Pty Ltd (71 100 818 700), Unit 2, 11 Sabre Drive, Port Melbourne, VIC 3207. Entry Restrictions Open only to Australian residents who: • are aged 18 or over; • are able to take the trip to Denmark between 10/11/17 and 18/11/17; and • have the Facebook Messenger application on their smartphone in order to play the Chat Bot Quiz. Directors, officers, management and employees (and the immediate families of directors, officers, management and employees) of the Promoter, or of the agencies or companies or participating outlets associated with this competition are ineligible to enter. Competition Period 12:01am (AEDT) on 04/10/17 to 11.59pm (AEDT) on 3/11/17. Outlets Participating liquor outlets in Australia that stock and sell promotional packs of Carlsberg beer for off premise consumption. Chat Bot Quiz Entry into the competition is dependent on an entrant participating in a Chat Bot Quiz (accessed via Facebook Messenger) in accordance with the Entry Method section of these conditions. An entrant’s participation in the Chat Bot Quiz will determine whether they will receive a minor prize and if they answer the ‘25 words or less’ question, they will also have the chance to win the major prize . Entry Method During the Competition Period, entrants must: (b) access the Facebook Messenger application using their smartphone; (c) locate the promotion code found on promotional packs of Carlsberg beer in participating Outlets; (d) use the Facebook Messenger camera function to take a picture of the promotion code to activate the Chat Bot Quiz and accept the permissions requested; and (e) follow the instructions within the Facebook Messenger application to fully complete and submit their answers within the Chat Bot Quiz including by telling the Promoter in 25 words or less: “Why you’re probably the best choice for the trip?” and providing any additional information as required by the Promoter. Winner Determination Minor Prizes A minor prize will be awarded to each entrant who correctly answers at least three questions in the Chat Bot Quiz (maximum 1 minor prize per person). Major Prize The best valid entry submitted in respect of the ‘25 words or less’ question, as determined by the judges, will win the major prize. Prize Details Minor Prizes Each minor prize is $6 cash back on a six pack (bottles) of Carlsberg beer in a participating Outlet. Minor prize winners will be directed to a mobile site which will provide instructions on how to redeem their minor prize. In order to claim a minor prize, a minor prize winner must: a) between 12.01am (AEDT) 04/10/17 and 11.59pm (AEDT) on 20/11/17, purchase a six pack (bottles) of Carlsberg beer from a participating outlet; b) retain the original purchase receipt; and c) by no later than 11.59pm (AEDT) on 20/11/17, send a scanned copy of the receipt to the promoter in accordance with the Promoter’s instructions on the mobile site and follow the instructions on the mobile site (including providing their bank details) to claim their $6 cashback minor prize. Major Prize The Major prize is a trip to Copenhagen, Denmark for the winner and one companion (who must be aged 18 years or over) valued at up to $20,000 (inc GST) depending on the winner’s point of departure. See paragraph 9 for full prize details and conditions. Entry Limits Entrants are limited to one entry (i.e. one attempt at playing the Chat Bot Quiz and one entry in respect of the major prize) per person. Winner Notification The minor prize winners will be notified immediately in writing via the Chat Bot Quiz in the Facebook Messenger application. The major prize winner will be notified by phone and in writing. Prize Claim Date and Time Minor prizes must be redeemed by 11:59pm (AEDT) on 20/11/17. The major prize must be claimed by 5pm (AEDT) on 06/11/17. 23 Information regarding prizes and how to enter forms part of these conditions. By entering, entrants accept these conditions. 24 The competition will be conducted in each participating Outlet during the Competition Period. 25 Entries must be received during the Competition Period. Entries are deemed to be received at the time they are received by the Promoter’s database and not at the time of submission by the entrant. The Promoter has no control over communications networks and is not liable for any problems associated with them due to traffic congestion, technical malfunction or otherwise. The Promoter is not liable for any consequences of user error including (without limitation) costs incurred. Entrants who enter using multiple email addresses, phone numbers or aliases may be disqualified. Consumers are responsible for their own costs associated with accessing the Internet. 26 The Promoter is not liable for late, lost, incomplete, misdirected, incorrectly submitted, delayed or illegible entries, correspondence or claims for prizes due to error, omission, tampering, theft, destruction or otherwise. 27 This is a game of skill; chance plays no part in determining the winners. Minor Prizes will be awarded to entrants who correctly answer at least 3 questions in the Chat Bot Quiz and each valid entry received in respect of the major prize will be individually judged (by representatives of the Promoter) based on, among other things, literary and creative merit. 28 Each “25 words or less” statement must be the entrant’s original work. By entering this competition entrants: (a) consent to the Promoter making copies of or publishing the whole or any part of their entry (including the “25 words or less” statement) and otherwise exploiting the entry and any rights in relation to the entry, to publicise this competition or for any other purposes; (b) undertake to the Promoter that their entry is not, and its use by the Promoter will not be, in breach of any third party intellectual property rights; (c) grant the Promoter a world-wide, royalty free, perpetual, irrevocable, transferrable licence (with a right to sublicense) to use their entry submitted as part of this competition for any purpose; (d) permit the Promoter to edit, adapt and alter their entry for inclusion on its social media pages (including but not limited to Facebook); (e) acknowledge that their entry and their name may be made publicly available by the Promoter (in its absolute discretion) and will be accessible to the general public to view; (f) warrant that they own or have the right to license the copyright in any entry submitted by them into this competition, for the purposes of this competition, that no rights have been granted to any third party in respect of any such entry which would prevent the entry being used as contemplated by this competition, and that the use by the Promoter of any such entry will not breach any laws or infringe the rights of any person (including without limitation with respect to privacy, intellectual property and defamation); (g) warrant that their entry does not include any content that contravenes any law, infringes the rights of any third party, is obscene, offensive, discriminatory, indecent, otherwise objectionable or inappropriate or makes any improper or inappropriate invasion of the privacy of any person. Without limitation, entrants must not include any content that involves nudity, malice or which may be defamatory or in contempt of court; and (h) warrant that their entry does not include any literary, dramatic or artistic work, or any other item in which copyright subsists, unless the entrant is entitled to do so; 29 The Promoter may (but is not obliged to) determine at any time, in its absolute discretion, whether or not to publish any entries on its Facebook page, remove any entries once published on the Facebook page, or amend, edit or modify any entries (or any part thereof), or disqualify or invalidate any entry including (without limitation) if the Promoter is of the view that: (a) the entry does not comply with paragraph 6; or (b) the entry otherwise breaches these conditions of entry. 30 The prizes are as stated in the Prize Details. 31 The major prize is a trip for the winner and one companion who must be aged 18 years or over to Copenhagen, Denmark which consists of: (i) return economy class airfares (including airfare taxes) for the winner and their companion from the winner’s nearest Australian capital city to Copenhagen; (ii) 7 nights’ accommodation (twin share) in a minimum three star hotel (as determined by the Promoter) for the winner and their companion; (iii) AU $1500 spending money for each of the winner and their companion ($3000 spending money in total, provided in the form of either an Eftpos or Visa gift card); and (iv) a brewery tour and event dinner for the winner and their companion on a date and location to be determined by the Promoter valued at $400 (inc GST). Flights, activities and accommodation are subject to booking and availability. All other costs associated with the prize, including but not limited to any transfer costs, additional meals, additional taxes, insurance and other ancillary costs are the responsibility of the winner and his/her companion, as incurred. The winner and their companion must depart and return at the same time and location. The prize is subject to any additional terms and conditions specified by the prize supplier/s. The winner and their companion are responsible for ensuring that they have all necessary documents to travel to Copenhagen, Denmark, including a current passport and any visas that may be required. 32 All vouchers are subject to the terms and conditions imposed by the relevant supplier including period of validity. 33 In the event that the value of the event dinner offered as part of the major prize is less than the amount specified by the Promoter, the balance will be forfeited and no cash will be supplied in lieu. Any costs incurred over the specified amount for the event dinner are not the responsibility of the Promoter and must be borne by the major prize winner and their companion, as incurred. 34 The winners will be notified in accordance with the Winner Notification section of these conditions. 35 The winners (and the major prize winner’s companion) must, at the Promoter’s request, participate in all promotional activity (such as publicity and photography) surrounding the winning of any prize, free of charge, and they consent to the Promoter using their names and images in promotional material. 36 The Promoter may require the winners (and the major prize winner’s companion) to provide proof of identity, proof of age and proof of residency. Identification considered suitable for verification is at the Promoter’s discretion. 37 If a winning entry is deemed not to comply with these conditions of entry, including if the major prize winner is unable to take the major prize between 10/11/17 and 18/11/17, the entry will be discarded and the major prize will be awarded to the entrant who submitted the next best valid entry. 38 The Promoter may, in its sole discretion, disqualify all entries from, and prohibit further participation in this competition by, any person (including without limitation a winner or the major prize winner’s companion) who tampers with or benefits from any tampering with the entry process or with the operation of the competition or acts in violation of these conditions, acts in a disruptive manner or acts with the intent or effect of annoying, abusing, threatening or harassing any other person or behaves in a manner which may diminish the good name or reputation of the Promoter or any of its related bodies corporate or the agencies or companies associated with this competition, is contrary to law or is otherwise inappropriate. The major prize winner is fully responsible for the acts and omissions of their companion and the Promoter may, in its sole discretion, disqualify all entries from, and prohibit further participation in this competition by, the winner and their companion if their companion breaches these conditions, whether or not legally bound by them. 39 The Promoter may in its absolute discretion cancel a prize or otherwise cease to provide any benefit of a prize to a winner, if the relevant winner (or their companion, if applicable), in the opinion of the Promoter, is under the influence of alcohol or any other drug, behaves aggressively or offensively, or behaves in a manner which may diminish the good name or reputation of the Promoter or any of its related bodies corporate or the agencies or companies associated with this competition, is contrary to law or is otherwise inappropriate. 40 The Promoter’s decision is final and no correspondence will be entered into. 41 The prizes are not transferable or exchangeable and cannot be redeemed for cash. If for any reason the major prize winner or their companion does not take an element of the major prize at the time stipulated by the Promoter then that element of the major prize will be forfeited and cash will not be supplied instead. The Promoter accepts no responsibility for any variation in prize value. If a prize (or any element of the major prize) is unavailable for any reason, the Promoter may substitute for that prize or element of that prize another item of equal or higher value as determined by the Promoter. 42 Notwithstanding paragraph 19, if an event and/or activity awarded as part of the major prize is abandoned, called off or postponed for any reason, the major prize winner and their companion forfeit their entitlement to that component of the major prize, and no cash or alternative prize will be substituted for that component of the major prize. 43 If a prize has not been accepted or claimed in accordance with the Prize Claim Date and Time or if, after making all reasonable attempts, the Promoter cannot contact the major prize winner (or the major prize winner does not contact the Promoter) by the Prize Claim Date and Time, the relevant winner’s entry will be deemed invalid and for the purpose of the major prize only, the Promoter will distribute the major prize to the entrant who submitted the next best valid entry. 44 The Promoter and its associated agencies and companies will not be liable for any loss (including, without limitation, indirect, special or consequential loss or loss of profits), expense, damage, personal injury, illness or death which is suffered or sustained (whether or not arising from any person’s negligence) in connection with this competition or accepting or using any prize, except for any liability which cannot be excluded by law (in which case that liability is limited to the minimum allowable by law). Nothing in these conditions restricts, excludes or modifies or purports to restrict, exclude or modify any statutory consumer rights under any applicable law including the Competition and Consumer Act 2010 (Cth). 45 Without limiting the previous paragraph, the Promoter and its associated agencies and companies will not be liable for any damage, loss or delay in transit to prizes. 46 This competition is in no way sponsored, endorsed or administered by, or associated with, Facebook. Entrants are providing their information to the Promoter and not to Facebook. Each entrant completely releases Facebook from any and all liability. 47 As a condition of accepting or participating in the major prize. The major prize winner’s companion accepts these conditions. 48 If for any reason any aspect of this competition is not capable of running as planned, including by reason of computer virus, communications network failure, bugs, tampering, unauthorised intervention, fraud, technical failure or any cause beyond the control of the Promoter, the Promoter may in its sole discretion cancel, terminate, modify or suspend the competition, or invalidate any affected entries. 49 The Promoter is not liable for any tax implications arising from prize winnings. Independent financial advice should be sought. Where this competition involves, for GST purposes, supplies being made for non-monetary consideration, entrants will follow the Australian Taxation Office’s stated view that where the parties are at arm’s length, goods and services exchanged are of equal GST inclusive market values. 50 The Promoter encourages consumers to enjoy alcohol responsibly. Legal aged consumers are advised to consider the safe drinking levels recommended in the National Health and Medical Research Council Australian Guidelines to Reduce Health Risks from Drinking Alcohol. A full version of these Guidelines is available at http://www.nhmrc.gov.au/_files_nhmrc/file/publications/synopses/ds10-alcohol.pdf. 51 All entries will be the property of the Promoter. The information entrants provide will be used by the Promoter for the purpose of conducting this competition. The Promoter may collect entrants’ or their companions’ personal information (including through its contractors or agents) or disclose entrants’ or their companions’ personal information to its related companies, contractors and agents to assist in conducting this competition, storing data or communicating with entrants or their companions. By entering this competition, entrants consent to the storage of their personal information on the Promoter’s database and the Promoter may use this information for future competition and marketing purposes regarding its products, including contacting the entrant via electronic messaging. By entering this competition, entrants consent to receiving SMS or email messages from the Promoter. The Promoter is bound by the Privacy Principles in the Privacy Act 1988 (Cth). The Promoter’s Privacy Policy, located at www.premiumbeverages.com.au, contains information about: (i) how entrants or their companions can seek access to the personal information the Promoter holds about them and seek the correction of such information; and (ii) how entrants or their companions can complain about a privacy breach and how the Promoter will deal with such a complaint. Carlsberg 170th Birthday Off Premise Passphrase promotion IBA Banner Group (Bottle-O, IGA, Cellarbrations) Conditions of entry Promoter Premium Beverages Pty Ltd (71 100 818 700), Unit 2, 11 Sabre Drive, Port Melbourne, VIC 3200. Entry Restrictions Open only to Australian residents who: • are aged 18 or over; and • have the Facebook Messenger application on their smartphone in order to play the Chat Bot Quiz. Directors, officers, management and employees (and the immediate families of directors, officers, management and employees) of the Promoter, or of the agencies or companies or participating outlets associated with this competition are ineligible to enter. Overall Competition Period 12:00am (AEDT) on 30/10/17 to 11.59pm (AEDT) on 21/11/17. Outlets During the Overall Competition Period, participating Bottle-O, IGA and Cellarbrations liquor outlets in Australia that stock and sell promotional packs of Carlsberg beer for off premise consumption (Outlets) will run the competition between the dates nominated and advertised by each Outlet (Advertised Competition Period). Chat Bot Quiz Entry into the competition is dependent on an entrant participating in a Chat Bot Quiz (accessed via Facebook Messenger) in accordance with the Entry Method section of these Conditions of entry. An entrant’s participation in the Chat Bot Quiz will determine whether they will receive a prize based on correctly answering and submitting at least 5 Chat Bot Quiz questions within an allotted timeframe (as determined by the Promoter). Entry Method During an Outlet’s Advertised Competition Period, entrants must: (b) access the Facebook Messenger application using their smartphone; (c) locate the promotion code found on promotional packs of Carlsberg beer and promotional advertising in participating Outlets; (d) use the Facebook Messenger camera function to take a picture of the promotion code to activate the Chat Bot Quiz and accept the permissions requested; (e) when prompted by the Chat Bot, provide the Outlet’s competition passphrase (as printed on the promotional advertising located at the relevant Outlet); and (f) follow the instructions within the Facebook Messenger application to fully complete and submit their answers to the Chat Bot Quiz and see if they have won a prize. Winner Determination Prizes will be awarded in order of prize value (from highest to lowest), according to the number of correctly submitted answers and the time an entrant takes to correctly submit their answers as follows: Prizes Judging criteria 1st Prize The 1st Prize will be awarded to every entrant who correctly answers and submits all 6 questions in the Chat Bot Quiz within a timeframe to be determined by the Promoter that is considered to be the fastest timeframe for correctly answering all 6 Chat Bot Quiz questions. 2nd Prize The 2nd Prize will be awarded to every entrant who correctly answers and submits all 6 questions in the Chat Bot Quiz within a timeframe to be determined by the Promoter that is considered to be the second fastest timeframe for correctly answering all 6 Chat Bot Quiz questions. 3rd Prize The 3rd Prize will be awarded to every entrant who correctly answers and submits 5 questions in the Chat Bot Quiz within a timeframe to be determined by the Promoter that is considered to be the fastest timeframe for correctly answering 5 Chat Bot Quiz questions. 4th Prize The 4th Prize will be awarded to every entrant who correctly answers and submits 5 questions in the Chat Bot Quiz within a timeframe to be determined by the Promoter that is considered to be the second fastest timeframe for correctly answering 5 Chat Bot Quiz questions. Prize Details Prizes will be awarded in accordance with the Winner Determination. Entrants are limited to 1 prize per person per Competition Week for that Outlet. Prizes Value (inc GST) 1st Prize Reid Downtown Bike $300 2nd Prize Han Kjobenhavn Sunglasses $250 3rd Prize AIAIA headphones $200 4th Prize Bamboo Speaker Bluetooth $150 Entry Limits Entrants are limited to one entry (i.e. one attempt at playing the Chat Bot Quiz) per person per week during the Outlet’s Advertised Competition Period. Winner Notification The prize winners will be notified in writing via the Chat Bot Quiz in the Facebook Messenger application. Prize Claim Date and Time Prizes must be claimed by 5pm (AEDT) on 24/11/17. 52 Information regarding prizes and how to enter forms part of these conditions. By entering, entrants accept these conditions. 53 The competition will be conducted in each participating Outlet during the Competition Period. 54 Entries must be received during the Competition Period. Entries are deemed to be received at the time they are received by the Promoter’s database and not at the time of submission by the entrant. The Promoter has no control over communications networks and is not liable for any problems associated with them due to traffic congestion, technical malfunction or otherwise. The Promoter is not liable for any consequences of user error including (without limitation) costs incurred. Entrants who enter using multiple email addresses, phone numbers or aliases may be disqualified. Consumers are responsible for their own costs associated with accessing the Internet. 55 The Promoter is not liable for late, lost, incomplete, misdirected, incorrectly submitted, delayed or illegible entries, correspondence or claims for prizes due to error, omission, tampering, theft, destruction or otherwise. 56 This is a game of skill; chance plays no part in determining the winners. Prizes will be awarded to all entrants who correctly answer and submit 5 or more questions in the Chat Bot Quiz within the allocated timeframe (as determined by the Promoter). 57 The prizes are as stated in the Prize Details section of these conditions. 58 The winners will be notified in accordance with the Winner Notification section of these conditions. 59 The winners must, at the Promoter’s request, participate in all promotional activity (such as publicity and photography) surrounding the winning of any prize, free of charge, and they consent to the Promoter using their names and images in promotional material. 60 The Promoter may require the winners to provide proof of identity, proof of age and proof of residency. Identification considered suitable for verification is at the Promoter’s discretion. 61 If a winning entry is deemed not to comply with these conditions of entry, the entry will be discarded and the relevant prize will be returned to the prize pool and re-awarded to the next entrant who correctly answers and submits 5 or more questions in the Chat Bot Quiz within the allocated timeframe (as determined by the Promoter). 62 The Promoter may, in its sole discretion, disqualify all entries from, and prohibit further participation in this competition by, any person who tampers with or benefits from any tampering with the entry process or with the operation of the competition or acts in violation of these conditions, acts in a disruptive manner or acts with the intent or effect of annoying, abusing, threatening or harassing any other person or behaves in a manner which may diminish the good name or reputation of the Promoter or any of its related bodies corporate or the agencies or companies associated with this competition, is contrary to law or is otherwise inappropriate. 63 The Promoter may in its absolute discretion cancel a prize or otherwise cease to provide any benefit of a prize to a winner, if the relevant winner, in the opinion of the Promoter, is under the influence of alcohol or any other drug, behaves aggressively or offensively, or behaves in a manner which may diminish the good name or reputation of the Promoter or any of its related bodies corporate or the agencies or companies associated with this competition, is contrary to law or is otherwise inappropriate. 64 The Promoter’s decision is final and no correspondence will be entered into. 65 The prizes are not transferable or exchangeable and cannot be redeemed for cash. The Promoter accepts no responsibility for any variation in prize value. If a prize is unavailable for any reason, the Promoter may substitute for that prize another item of equal or higher value as determined by the Promoter. 66 If a prize has not been accepted or claimed in accordance with the Prize Claim Date and Time or if, after making all reasonable attempts, the Promoter cannot contact a prize winner (or a prize winner does not contact the Promoter) by the Prize Claim Date and Time, the relevant winner’s entry will be deemed invalid. 67 The Promoter and its associated agencies and companies will not be liable for any loss (including, without limitation, indirect, special or consequential loss or loss of profits), expense, damage, personal injury, illness or death which is suffered or sustained (whether or not arising from any person’s negligence) in connection with this competition or accepting or using any prize, except for any liability which cannot be excluded by law (in which case that liability is limited to the minimum allowable by law). Nothing in these conditions restricts, excludes or modifies or purports to restrict, exclude or modify any statutory consumer rights under any applicable law including the Competition and Consumer Act 2010 (Cth). 68 Without limiting the previous paragraph, the Promoter and its associated agencies and companies will not be liable for any damage, loss or delay in transit to prizes. 69 This competition is in no way sponsored, endorsed or administered by, or associated with, Facebook. Entrants are providing their information to the Promoter and not to Facebook. Each entrant completely releases Facebook from any and all liability. 70 If for any reason any aspect of this competition is not capable of running as planned, including by reason of computer virus, communications network failure, bugs, tampering, unauthorised intervention, fraud, technical failure or any cause beyond the control of the Promoter, the Promoter may in its sole discretion cancel, terminate, modify or suspend the competition, or invalidate any affected entries. 71 The Promoter is not liable for any tax implications arising from prize winnings. Independent financial advice should be sought. Where this competition involves, for GST purposes, supplies being made for non-monetary consideration, entrants will follow the Australian Taxation Office’s stated view that where the parties are at arm’s length, goods and services exchanged are of equal GST inclusive market values. 72 The Promoter encourages consumers to enjoy alcohol responsibly. Legal aged consumers are advised to consider the safe drinking levels recommended in the National Health and Medical Research Council Australian Guidelines to Reduce Health Risks from Drinking Alcohol. A full version of these Guidelines is available at http://www.nhmrc.gov.au/_files_nhmrc/file/publications/synopses/ds10-alcohol.pdf. 73 All entries will be the property of the Promoter. The information entrants provide will be used by the Promoter for the purpose of conducting this competition. The Promoter may collect entrants’ personal information (including through its contractors or agents) or disclose entrants’ personal information to its related companies, contractors and agents to assist in conducting this competition, storing data or communicating with entrants or their companions. By entering this competition, entrants consent to the storage of their personal information on the Promoter’s database and the Promoter may use this information for future competition and marketing purposes regarding its products, including contacting the entrant via electronic messaging. By entering this competition, entrants consent to receiving SMS or email messages from the Promoter. The Promoter is bound by the Privacy Principles in the Privacy Act 1988 (Cth). The Promoter’s Privacy Policy, located at www.premiumbeverages.com.au, contains information about: (i) how entrants or their companions can seek access to the personal information the Promoter holds about them and seek the correction of such information; and (ii) how entrants or their companions can complain about a privacy breach and how the Promoter will deal with such a complaint. Carlsberg 170th Birthday – GWP Chambers Cellars Aust residents 18+ only. Offer valid between 12am (AEDT) on 2/10/17 and 11:59pm (AEDT) on 3/11/17 or until gift stocks are exhausted, whichever occurs earlier. During offer period, purchase a 6 pack (bottles) of Carlsberg beer from a participating Chambers Cellars liquor outlet for off premise consumption to receive a Carlsberg branded stubby holder, while stocks last. Limit 1 gift per person per day and one gift per transaction. Gift redeemable only at time of purchase. Gift not exchangeable or redeemable for cash. Promoter: Premium Beverages Pty Ltd (71 100 818 700), Unit 2, 11 Sabre Drive, Port Melb, VIC 3207. Carlsberg 170th Birthday – GWP Purchase a case of Carlsberg – Independent Retailers only Aust residents 18+ only. Offer valid between 12am (AEDT) on 2/10/17 and 11:59pm (AEDT) on 3/11/17 or until gift stocks are exhausted, whichever occurs earlier. During offer period, purchase a case of Carlsberg beer from a participating liquor outlet for off premise consumption to receive a Carlsberg branded commemorative glass, while stocks last. Limit 1 gift per person per day and one gift per transaction. Gift redeemable only at time of purchase. Gift not exchangeable or redeemable for cash. Promoter: Premium Beverages Pty Ltd (71 100 818 700), Unit 2, 11 Sabre Drive, Port Melb, VIC 3207. Carlsberg 170th Birthday – GWP Star Liquor Aust residents 18+ only. Offer valid between 12am (AEDT) on 2/10/17 and 11:59pm (AEDT) on 3/11/17 or until gift stocks are exhausted, whichever occurs earlier. During offer period, purchase a case of Carlsberg beer from a participating Star Liquor outlet for off premise consumption to receive a Carlsberg branded felt cap ($15), while stocks last. Limit 1 gift per person per day and one gift per transaction. Gift redeemable only at time of purchase. Gift not exchangeable or redeemable for cash. Promoter: Premium Beverages Pty Ltd (71 100 818 700), Unit 2, 11 Sabre Drive, Port Melb, VIC 3207. Carlsberg 170th Birthday – GWP Thirsty Camel Aust residents 18+ only. Offer valid between 12am (AEDT) on 2/10/17 and 11:59pm (AEDT) on 3/11/17 or until gift stocks are exhausted, whichever occurs earlier. During offer period, purchase a 6 pack (bottles) of Carlsberg beer from a participating Thirsty Camel liquor outlet for off premise consumption to receive a Carlsberg branded bar blade, while stocks last. Limit 1 gift per person per day and one gift per transaction. Gift redeemable only at time of purchase. Gift not exchangeable or redeemable for cash. Promoter: Premium Beverages Pty Ltd (71 100 818 700), Unit 2, 11 Sabre Drive, Port Melb, VIC 3207. Carlsberg 170th Birthday – GWP Bottlemart Aust residents 18+ only. Offer valid between 12am (AEDT) on 2/10/17 and 11:59pm (AEDT) on 3/11/17 or until gift stocks are exhausted, whichever occurs earlier. During offer period, purchase a case of Carlsberg beer from a participating Bottlemart for off premise consumption to receive a Carlsberg branded commemorative glass while stocks last. Limit 1 gift per person per day and one gift per transaction. Gift redeemable only at time of purchase. Gift not exchangeable or redeemable for cash. Promoter: Premium Beverages Pty Ltd (71 100 818 700), Unit 2, 11 Sabre Drive, Port Melb, VIC 3207. Carlsberg 170th Birthday – GWP Super Cellars Aust residents 18+ only. Offer valid between 12am (AEDT) on 2/10/17 and 11:59pm (AEDT) on 3/11/17 or until gift stocks are exhausted, whichever occurs earlier. During offer period, purchase a case of Carlsberg beer from a participating Super Cellars for off premise consumption to receive a Carlsberg branded cap while stocks last. Limit 1 gift per person per day and one gift per transaction. Gift redeemable only at time of purchase. Gift not exchangeable or redeemable for cash. Promoter: Premium Beverages Pty Ltd (71 100 818 700), Unit 2, 11 Sabre Drive, Port Melb, VIC 3207. Carlsberg 170th Birthday – GWP Liquor Barons Aust residents 18+ only. Offer valid between 12am (AEDT) on 2/10/17 and 11:59pm (AEDT) on 3/11/17 or until gift stocks are exhausted, whichever occurs earlier. During offer period, purchase a case of Carlsberg beer from a participating Liquor Barons for off premise consumption to receive a Carlsberg branded bar blade while stocks last. Limit 1 gift per person per day and one gift per transaction. Gift redeemable only at time of purchase. Gift not exchangeable or redeemable for cash. Promoter: Premium Beverages Pty Ltd (71 100 818 700), Unit 2, 11 Sabre Drive, Port Melb, VIC 3207.