Sony Australia – Alpha Awards Photo Competition 2023 – Win a major prize of $10,000 OR 1 of 10 minor prizes

Entries are open to individuals who are Australian and New Zealand residents.

Promotion commences at 12:00 PM AEDT on Monday, 20th February 2023 and closes for submissions at 11:59PM AEST on Sunday, 25th June 2023.

Judging will commence on Monday, 26th June 2023 with all finalists notified by Monday, 31st July 2023. If finalists cannot be contacted by Monday, 7th August 2023 their entry will be deemed invalid and another finalist will be selected in their place.

Prizes include:

Overall Winner – First Prize (Valued at $10,000):
Sony Digital imaging product/s to the value of SRP $10,000

10 x Category Prize Winners (Astrophotography, City/Street, Creative, Editorial, Landscape, Nature, Portrait, Seascape, Sports, and Wedding.)

Sony Digital Imaging product/s to the value of SRP $4,000

All winners will have a maximum period of 6 months to select their Sony product/s to the corresponding retail value offered for their prize.

How to Enter:

Read, understand, and complete the online entry form located at

Upload a photo taken on a Sony branded camera and lens (Maximum 5 submissions per person, files must be in JPEG format and under 5MB in size).

Own the rights to any images they submit and have obtained all model releases for identifiable persons featured in any images. If it is found that the entrant has submitted any image they do not own the rights to (and/or have not obtained all model releases for identifiable persons featured in any images), their entry will be deemed invalid. Sony will not be liable for any legal action taken against such entrants by the rightful owner of the image (and/or legal action against such entrants by identifiable person(s) who claim that a release was not given).

Give Sony permission to use the submitted images for the purposes of promoting and exhibiting Alpha Awards. Where possible, such usage will include full photo credit. This includes:

Promotional license for a period of up to 18 months from close of submissions. Usage of finalists’ and winners’ images may be used for (but not limited to) online, promotional materials, in-store point of sale materials, news media, and social media.

License to publicly exhibit, in perpetuity, at Alpha Awards Exhibitions held domestically and internationally. Such exhibitions may include:

Conventional gallery display
Online gallery display
Display in Out-of-home advertisement media (bus stop, train station, billboard, etc)
Purpose-built out-of-home displays
Other implementations at the exhibitor’s discretion

Provide a high resolution .RAW file of their entry in the event that their image reaches the final round of judging. Images under 12 megapixels, or less than 4000px on longest side, may not be accepted as high resolution. If the individual is unable to provide a high resolution photo, their entry will be deemed invalid.

Image metadata must be intact when supplying the high resolution image.

For full Terms and Conditions, please see the link below.